Instructions Online

💭 How Do I...

March 17, 2017

  Raise your hand if you've ever had to consult the internet to learn how to do something.

 

Yeah, we're raising our hands with you.Whether you're trying to learn how to play "Let It Go" on a french horn or how to make a capsule wardrobe, or...just about anything you can think of. There's a tutorial for that.And while you've probably looked up how to do something online, you may or may not have created your own online "how-to." These could be detailed articles (think Wiki-How) or more commonly, videos (Instagram vids showing how to do a 20 minute body weight workout). No matter how you teach it, the internet can help.This month, we're sharing ideas for creating and distributing online courses, tips for writing a great "how to," and some advice from someone who has created an online course of their own.If you have any questions or are curious about creating some instructions of your own, email us or stop by Anchorspace. Always happy to talk to friends.'See' you soon,Nicole and the Breaking Even Team

Getting Instructions Online

Want to create some great instructional content online for your customers or potential customers, but aren't sure where to start? Take a look at our blog posts this month: 

Creating & Editing Instructional Videos

Before you even hit "record" on that camera, there's a few things to plan ahead. This post explores planning and tools for editing afterwards.

Distributing Your Instructional Videos

Not sure where your instructional videos should go online? This post breaks down a cost benefit analysis for distributing on your website vs. a third party service. 

How to Write a Good "How To"

In your online travels you've probably seen examples of good tutorials and not so helpful ones. What makes the good ones good? We found out. (coming next week)

What I Learned Creating My Online Course

Want to hear the ins and outs of creating an online course? Check out this blog post written by someone who has! (coming next week)Subscribe to our blog to get emailed as soon as it comes out (or just click the button below to see the posts on this month's theme).

Noteworthy This Month

Noteworthy From Nicole

Chris Guillebeau wrote "$100 Startup" a few years ago and Side Hustle School is

 It is a daily 4-7 minute long podcast and this website for people who want to make more money but keep their day job. He makes you feel that all things are possible, which is a pretty great thing to feel, plus who doesn't like money?

Noteworthy From Kassie

Recently I had to use Zoom for both a phone meeting and a group conference. What I like about it is that you can use it both on a computer (web based) or on your phone (via the Zoom Cloud app). There's a free option and paid options which are awesome if you're doing big group stuff. Plus I forgot my Skype login 2 years ago...

Noteworthy From John

Finally! A reason for me to be grateful for Kickstarter. The popular crowdfunding site was the mechanism by which fans were able to resurrect cult show Mystery Science Theater 3000 on Netflix. The new cast includes two of my favorites --Patton Oswalt and Felicia Day -- while original host and series creator Joel Hodgson will be providing creative direction. MST3K returns April 14.

Events You Don't Want to Miss

Marketing Mondays Workshop SeriesMarch 20-April 10Bucksport, Maine

Consider this your 'crash course' in concepts you need to know about promoting your business online. We'll look at targeted ads, search engine optimization, blogging and more with a birds eye view so you know what is most relevant, saving your time, money, and sanity. Also it's free! 

Multi-Media Marketing on a BudgetApril 12, 8 a.m-12 p.m.Fort Kent, Maine

This half-day seminar is your birds-eye view of social media marketing, e-mail marketing, and other free or low cost marketing methods and tools you can use to grow your business without breaking the bank. This informative, entertaining workshop also features the option of a digital pass to resources and a recording of the program to review afterward. 

Our Town Belfast is a Main Street membership organization that promotes the greater Belfast Maine area. We've been working with OTB for about four years with everything from training staff to creating payment forms to helping them create unique online course content for their members. If you are anywhere near Belfast, this organization will represent you well with marketing opportunities, special events, professional development and more.