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- December 2017
December 2017
How to Surprise & Delight Customers All Year Long ðŸŽ
'Tis the season!
And, in the spirit of the season, we're taking a moment to reflect on the old adage "'Tis far better to give than to receive." It's true- think about how gratifying it is when you get to see how much a gift- whether it's a holiday gift or "just because"- brings joy to the person you give it to.
It works the same way in business, too. From a customer service standpoint, this translates into being able to offer a product or service that "surprises and delights" your customers. We learned about this idea from a Skillshare course we took a few years ago with Seth Godin. It made us ask ourselves, "What can we do for our customers that makes them happy to be our customers?"
Every now and then, it's good to revisit this question.
This month we're sharing some of our posts about times we've thought about good customer service, either on our end or in another local business. And as a bonus, we're sharing some of our favorite posts about the holiday season (surprise!)Happy Holidays,Nicole and the Breaking Even Team
Surprise & Delight
Feeling a little stumped about how to add a little flair to what you already do? Check out our blog posts on the matter:
Where our mission to "surprise and delight" began- a Skillshare course with Seth Godin, and how it got us to see customer service in a new light.
When you have a lot of clients who have worked with you in different capacities over the years, how do you find something for everyone? Here's a story for you.
Good customer service doesn't have to be a grand gesture all the time. In fact, it can even be as simple as these 10 things you can do to improve your website.
Loyalty programs can be fun and rewarding for your "frequent flyers" and incentive for new people who want to jump on your bandwagon.
Holiday Spirit
A little extra holiday cheer from our blog to your inbox. Enjoy!
A little bit about Yuletide marketing, complete with Pinterest Fails, awkward Christmas cards, and some goodwill spread through social media.
We all love those little Hershey kisses doing Jingle Bells, right? Here's how some brands are using holiday sentiments in their marketing.
Do you have a friend/family member who's a #socialmediaaddict?
A "self audit" of sorts, this is a way to guide yourself through what went well last year and how to make next year even better.
We Have Online Courses!
Want to learn on your own time from someone who has experience but makes it feel learn-able? We'll be adding more courses but for now, here is what we've got!
If you want a good primer on website usability, SEO, social media, email marketing, and website analytics, this course is for you. Use the code 'HOLIDAYS17' and get 50% off. Hurry though because it expires January 1!
You still have time! Get your orders in on
, which now has over 100 different gift certificates to choose from, all from local businesses!
Located on Mount Desert Street in Bar Harbor, The YWCA of Mount Desert Island provides affordable housing, educational opportunities, and assistance for women trying to build their own businesses. Visit their
to see upcoming events and volunteer opportunities!
